BTEC Level 5 Higher National Diploma in Business (Marketing)

BTEC Level 5 Higher National Diploma in Business (Marketing)

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Awarding Body:

Subject: Business

Last Updated:3 August 2024
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Course Overview

Caspian School of Academics offers this HND in Business Marketing course with the approval of BTEC Edexcel. Pearson BTEC Higher National qualifications are designed to prepare learners for employment in a specific industry.

Entry Requirements

Students who have recently been in education are likely to need:

  • A level pass or equivalent
  • A BTEC level-3 qualification in Business
  • Other related level-3 qualifications or recognised equivalent qualification
  • An Access to a Higher Education Certificate awarded by an approved Further Education institution
  • Related work experience (two years or more of relevant full-time work experience). As part of our entry requirements, applicants who may not have the necessary qualifications, may be considered through their relevant work experience (3 years minimum). As part of the application process, applicants will be required to provide a copy of their CV and a reference letter from employers.

English Language

In order for students to be successful on Pearson BTEC Higher National qualifications, which are both taught and assessed in English, it is critical that they have an appropriate level of English language skills. The following clarifies the requirements for all centers when recruiting applicants on to new Pearson BTEC Higher National qualifications.

All students who are non-native English speakers and who have not undertaken their final two years of schooling in English can demonstrate capability in English at a standard equivalent to the levels identified below before being recruited to the programme:

  • Common European Framework of Reference (CEFR) level B2
  • PTE 51
  • IELTS 5.5; Reading and Writing must be at 5.5 or equivalent

Restrictions on Learner Entry:

The Edexcel BTEC Higher National qualifications are for learners aged 18 years and over.

Course Details
Requires 240 credits, of which 120 credits are at Level 5 (7 units) and 120 credits are at Level 4 (8 units).

Pearson BTEC Level 5 Higher National Diploma in Business (Marketing)

Unit credit

Level

Level 4 units

Core unit

Mandatory

1: Business and the Business Environment

15

4

Core unit

Mandatory

2: Marketing Processes and Planning

15

4

Core unit

Mandatory

3: Human Resource Management

15

4

Core unit

Mandatory

4: Leadership and Management

15

4

Core unit

Mandatory

5: Accounting Principles

15

4

Core unit

Mandatory

6: Managing a Successful Business Project (Pearson Set)

15

4

Optional unit

8: Innovation and Commercialisation

15

4

Optional unit

14: Digital Business in Practice

15

4

Level 5 units

Core unit

Mandatory

19: Research Project (Pearson-set)

30

5

Core unit

Mandatory

20: Organisational Behaviour

15

5

Specialist unit

Mandatory

33: Marketing Insights and Analytics

15

5

Specialist unit

Mandatory

34: Digital Marketing

15

5

Specialist unit

Mandatory

35: Integrated Marketing Communications

15

5

Optional unit

54: E-Commerce and Strategy

15

5

Optional unit

55: Planning Social Media Campaigns

15

5

Career Progression

The Pearson BTEC Level 5 HND in Business (Marketing) offers a progression route for learners to be employed in the marketing, accounting, advertising, and sales industries. The Edexcel BTEC Level 5 HND in Business (Marketing) is particularly useful for learners who wish to progress to a Bachelor’s Degree.

Fees & Funding

The tuition fee for the academic year 2024/2025 – £6,000 ; and will apply to both the new and the continuing CSA students. The course is fully funded by the Student Loan Company https://www.gov.uk/government/organisations/student-loans-company.  This facility is only available for home (UK resident) students. To check your student finance eligibility, please get in touch with the finance team at E: studentfinance@caspianschool.ac.uk or visit Student Finance England website: https://www.gov.uk/student-finance 

BTEC Level 5 Higher National Diploma in Business (Marketing)
Key Course Information
Price: £6,000
Intakes: September/January/April
Duration: 2 Years
Campus: Rainham
Awarded by: Pearson
How You Will Study: Classroom/Flexible/Blended